So who are the good people at desikids.co.uk?

Well in fact we are a local family business based in the Midlands, UK. Our aim is to bring you the low prices and deals that only a large company will offer, whilst still offering a friendly and personal touch to customer service and the online ordering process.
After noticing the distinct lack of educational material available for UK born children whose parents are of Indian origin, we decided to source products for these parents and their children , and make these available online. Not only to UK parents, but we now supply parents, institutions and businesses worldwide.

Why should we teach our children about our culture and traditions?

Indian children in today's 'Western' society and culture find it ever more difficult to experience and learn the traditions and heritage, that have been taught and passed down the generations by our Indian forefathers for centuries. Look around you and you will find many children and teenagers nowadays, who have little, to no knowledge and interest in our religion, celebrations and traditions. As parents it is our duty to educate children in the ancient cultures of our forefathers. This will ensure the preservation and the expansion of cultures from the Indian sub-continent.

So why use Books, Cassettes, CD's, DVD's etc?

Well children need to enjoy themselves while learning. Through books, children find the most enjoyment by using their imagination to envisage the material they are reading. The type of books we sell are extremely enjoyable and entertaining for kids and parents alike. Beautifully illustrated in story or comic book style, NO child can resist.

But as technology advances through time, we must also adjust to the ways the next generation will relate to our teachings. That is why using audio CD's and VCD/DVD's has now become an important and excellent method of communicating with children. These new mediums of communication open up huge areas, and methods of installing education in our kids. However we are not stopping there. We are continually looking for new methods and techniques to get through to the 'IPOD generation'!!

What to do now?

So what do you do next? Have a look through the range of products in the DESIKIDS ONLINE STORE, and broaden your child's cultural education!